About

⎯ The Mind Behind the Brands

Building brands that grow, scale, and lead markets

CEO & Brand Consultant

Khurshid Anwar is a seasoned CEO and Brand Consultant with over three decades of experience in brand development, franchise expansion, and strategic business growth across the Middle East and international markets.

He has worked with globally recognized brands including Dior, Calvin Klein, Fendi, and L’Occitane, successfully leading market entry, positioning, and expansion strategies. His approach combines deep market insight with practical execution—ensuring brands not only launch successfully but sustain long-term growth.

From luxury retail and cosmetics to healthcare, lifestyle, and F&B, his work reflects a consistent ability to identify opportunities, build strong brand foundations, and create scalable business models.

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⎯ Strategic Approach

The principles behind my work

Market Insight First

Every decision is guided by deep market understanding, ensuring brands are positioned for relevance, demand, and long-term success.

Strategy Over Assumption

Each brand is built on structured strategy—combining research, positioning, and execution to deliver measurable business outcomes.

Growth With Structure

From brand creation to franchise expansion, every step is designed to scale efficiently across competitive markets.

⎯ Track Record

Why my work still stands out

My work blends innovation with proven design principles. I believe in building digital experiences that are memorable, impactful, and aligned with your brand.

Experience & Impact
Years of Experiences
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Brands & Projects
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Markets Across MENA & Europe
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